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PricingCreditsLead generation

Why Anansio Charges Per Company, Not Per Contact

By Anansio Team · June 16, 2026 · 5 min read

Most B2B data tools charge you per contact. Find a company with five people worth reaching, and that is five credits gone. Every individual costs you, whether or not they turn out to be the right person. Anansio works differently, and the difference changes the math for small teams.

The problem with per-contact pricing

Per-contact pricing sounds reasonable until you use it. You unlock a handful of people at a company to find the right one, and you have spent credits on data, not on reaching a client. The decision you actually made was "I want to reach this company," but you were billed for every name attached to it.

For an enterprise sales team with a large budget, that inefficiency is acceptable. For a founder or a small team doing their own outreach, it is the reason the math never quite works.

One credit, the whole company

Anansio charges one credit per company. That single credit unlocks every verified contact at the business: the founder, the head of marketing, whoever you actually need. Unlock a team of eight and you pay the same as a single contact costs on a per-contact tool.

So the cost matches the decision you are really making, which company to pursue, not how many names happen to be attached to it.

And the outreach is free

This is the part people miss. Credits only unlock companies. The AI drafting and the sending of the campaign cost nothing extra. You are not paying per email sent, and you are not paying for a separate sending tool on top.

The math, made simple

Say you want to reach 200 companies with about five relevant contacts each:

  • On a per-contact tool, that is roughly 1,000 credits.
  • On Anansio, it is 200 credits, because it is one credit per company.

Scale that across a month of steady prospecting and the savings compound, especially when you are exploring new segments and not every company turns out to be a fit.

Why we built it this way

Anansio is built for founders, agencies, and small teams doing their own outreach, not for enterprise sales departments with six-figure tool budgets. Pricing that matches how a small operator actually works, paying for the company you want to reach and nothing else, is part of making outreach feel possible again.

The takeaway

You should pay for the businesses you want to reach, not for every email address attached to them, and you should not pay extra just to hit send. One credit per company, every verified contact included, and free outbound. That is the model, and it is built for the people doing the work themselves.

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