Guide 57 total

Outreach Campaigns

Create campaigns, personalize copy, check spam risk, and monitor engagement in one place.

Anansio Guide

Read this section, use the quick links, then move to the next workflow step.

Outreach Campaigns

Anansio includes a built-in email sequencing tool so you can contact your Lists right away.

Creating a Campaign

  1. Navigate to Outreach and click New Campaign.
  2. Assign your campaign a name and select your target List.
  3. Choose the Integration (email account) you wish to send from.

Designing Your Email

Our drag-and-drop editor allows you to easily format your message, but plain text often performs best for cold B2B outreach.

  • Use Merge Tags like {{companyName}} or {{city}} to personalize your message at scale.
  • The built-in templates now give you stronger starting points for direct intros, branded pitches, research-led hooks, and partnership outreach.

Launch Checklist

  • Confirm the target List is verified.
  • Use a sending integration with an appropriate daily limit.
  • The campaign delivery limit cannot be set above the admin-configured cap for the active sender.
  • Run the spam score check before you activate the sequence.

Spam Score Check

Before launching, run the Spam Score Check. Our engine will analyze your subject line and email body for spam-trigger words, heavy HTML components, or link issues, helping you maximize inbox deliverability.

Tracking & Analytics

Once your campaign is live, you can monitor its progress in real time:

  • Sent: How many emails have successfully left the server.
  • Opened: Indicates how often your emails are being read (requires open tracking enabled).
  • Clicked: Tracks link engagement within your email.
  • Bounced: Deliveries that failed; Anansio handles these automatically to protect your reputation.